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Fulltext Database
Business Source Premier is a business research database, providing full text for nearly 8,200 serials, including full text for more than 1,100 peer-reviewed business publications. The database also includes other sources of full text information such as country economic reports from the EIU, Global Insight, ICON Group and CountryWatch and detailed company profiles for the world's largest companies. Additional full text, non-journal content includes market research reports, industry reports, country reports, company profiles and SWOT analyses.
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Fulltext Database
Early American Imprints, Series I: Evans, 1639-1800 has been hailed as one of the most important collections ever produced on microform. The collection is based on the renowned American Bibliography by Charles Evans and enhanced by Roger Bristol's Supplement to Evans' American Bibliography. It serves as a foundation set for research involving early American history, literature, philosophy, religion, and more. Early American Imprints, Series I: Evans, 1639-1800 consists of more than 36,000 books, pamphlets, broadsides and other imprints. A common search interface for EAI I and EAI II is offered at: http://infoweb.newsbank.com/?db=EAIX.
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Fulltext Database
EconLit with Full Text contains all of the indexing available in EconLit, plus fulltext for more than 400 journals, including the American Economic Association journals with no embargo (American Economic Review, Journal of Economic Literature, and Journal of Economic Perspectives). This database also contains many non-English fulltext serials in economics and finance. This comprehensive file covers six types of records: journal articles, books, collective volume articles, dissertations, working papers, and book reviews.
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Fulltext Database
Gender: Identity and Social Change includes primary sources for the study of gender history, women’s suffrage, the feminist movement and the men’s movement. Other key areas represented in the material include: employment and labour, education, government and legislation, the body, domesticity and the family. Explore records from men’s and women’s organisations and pressure groups, detailing twentieth-century lobbying and activism on a wide array of issues to reveal developing gender relations and prevalent challenges. Material has been sourced from across the United States, Canada, the United Kingdom and Australia. The earliest documents are from the nineteenth century and the latest from the early twenty-first century.Document types are pamphlets, speeches, newsletters, newspaper clippings as well as personal diaries and correspondence of key figures and pioneers in gender history. Futhermore, a rich selection of visual material, including photographs, illustrations, posters, scrapbooks and objects is available.
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Fulltext Database
The J. Walter Thompson Company Archive documents the history, operation, policies and accomplishments of one of the world's largest and oldest advertising firms. The papers here reveal many aspects of twentieth-century cultural, social, business, marketing, consumer and economic history while investigating the human psyche. The documents range from the late nineteenth century up until the late 1990s with the bulk representing the post-1945 world. The collections included are the Publications, Account Files for nine key clients, Staff Newsletters, Staff Writings & Speeches, Chicago Office Research, New York Office Research, New Business Records, Information Center Records, Corporation Vertical Files, Review Board Records, Staff Meeting Minutes and a selection of Print Advertisements. A huge number of brands, companies, and industries are covered from automobiles to cosmetics and cruises. It includes complete files on some of J. Walter Thompson’s key accounts.
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Fulltext Database
The collection Jewish Life in America, c1654-1954 covers different materials related to the history of Jewish communities in America from their first arrival in New York in 1654 to the integral part that they play today. The material is based on original manuscript collections from the unique holdings of the American Jewish Historical Society in New York. The collection includes six major organisational collections and twenty-four collections of personal papers. The personal collection contain letters, scrapbooks, autobiographies, notebooks and other materials relating to the late 17th through to the mid-20th century.
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Fulltext Database
Market Research and American Business, 1935-1965 provides a unique insight into the American consumer boom of the mid-20th century through access to the complete market research reports of Ernest Dichter, the era’s foremost consumer analyst, market research pioneer and widely-recognised ‘father’ of Motivational Research. The collection is a treasure trove of information on some of America’s best known brands, containing thousands of reports commissioned by advertising agencies and global businesses in a booming era for consumerism, ‘Madison Avenue’ advertising and global brands on consumer goods ranging from tobacco and broadcasting to cars and hotels.
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Fulltext Database
Regional Business News provides comprehensive fulltext coverage for regional business publications. The database incorporates coverage of 75 business journals, newspapers and newswires from all metropolitan and rural areas within the United States. This database is updated on a daily basis.
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Fulltext Database
SocINDEX is the world's most comprehensive and highest quality sociology research database. Subject headings from a 15,000 term sociology-specific thesaurus designed by expert lexicographers and extensive indexing for books, monographs, conference papers and other sources is included. Searchable cited references are also provided.