1
Fulltext Database
The platform provides access to various online products of the publisher Editorial Projects in Education. This includes full text access to: * Education Week - a U.S. national newspaper focusing on K-12 education policy, serving as a bridge between the worlds of policy and practice. * Education Week Teacher - a collection of news and information, along with opinion blogs, and webinars, targeted at teacher-leaders. * Education Week Digital Directions - a magazine published three times a year that covers news, trends, and best practices in educational technology. * Teacher Professional Development Sourcebook - a directory published twice a year, listing products and services for teachers.
2
Fulltext Database
The J. Walter Thompson Company Archive documents the history, operation, policies and accomplishments of one of the world's largest and oldest advertising firms. The papers here reveal many aspects of twentieth-century cultural, social, business, marketing, consumer and economic history while investigating the human psyche. The documents range from the late nineteenth century up until the late 1990s with the bulk representing the post-1945 world. The collections included are the Publications, Account Files for nine key clients, Staff Newsletters, Staff Writings & Speeches, Chicago Office Research, New York Office Research, New Business Records, Information Center Records, Corporation Vertical Files, Review Board Records, Staff Meeting Minutes and a selection of Print Advertisements. A huge number of brands, companies, and industries are covered from automobiles to cosmetics and cruises. It includes complete files on some of J. Walter Thompson’s key accounts.
3
Fulltext Database
Market Research and American Business, 1935-1965 provides a unique insight into the American consumer boom of the mid-20th century through access to the complete market research reports of Ernest Dichter, the era’s foremost consumer analyst, market research pioneer and widely-recognised ‘father’ of Motivational Research. The collection is a treasure trove of information on some of America’s best known brands, containing thousands of reports commissioned by advertising agencies and global businesses in a booming era for consumerism, ‘Madison Avenue’ advertising and global brands on consumer goods ranging from tobacco and broadcasting to cars and hotels.
4
Fulltext Database
This collection of over 4,000 formerly classified U.S. government documents provides a comprehensive survey of the U.S. intelligence community’s activities in Europe, including Eastern Europe, Turkey and Cyprus, covering the time period from the end of World War II to the fall of the Iron Curtain and beyond.
5
Fulltext Database
East View is the largest provider of authoritative information on Russia and the former Soviet Union. The Universal Databases portal provides access to the archives of various newspapers and journals, as well as to a comprehensive collection of election related material to date. Representing a vast repository of primary source material from both presidential and parliamentary elections the databases are a one of a kind first stop for policy analysts and observers of electoral politics in the countries of the CIS.